Today we speak about someone that needs no introduction, Andy Warhol is one of the most famous artist in the world. During the 60s was one of the representative of the Pop Art movement, Pop’s artists loved to transform daily objects in pieces of art. Warhol painted portraits of celebrity like Liz Taylor or Mao but also objects like Coca-Cola bottles or Campbell soup. He was also a film-maker and the founder of the magazine Interview.
Maybe it’s more interesting to speak about Warhol’s sculptures, assuming that everyone know the most famous pieces of Warhol’s art like Marilyn Monroe or Campbell soup silkscreens. On 1964 Warlhol showed a series of sculptures made with food boxes. It was about screened wood boxes identical to those produced in series for packing syrupy peaches, apple juice, ketchup, tomato sauce, etc. He filled two rooms of the gallery with four hundred boxes. It seemed the storage of the supermarket. Warhol told that collectors could buy all the boxes they wanted and stack them as they prefer. Warhol’s boxes are pieces of art just because they were exhibited in a gallery? Absolutely not! Warhol wasn’t the only one doing that, others american artists like Roy Lichtenstein were doing similar things. Their work consisted on converting images of popular culture in art.
“What’s great about this country is that America started the tradition where the richest consumers buy essentially the same things as the poorest. You can be watching TV and see Coca-Cola, and you can know that the President drinks Coke. Liz Taylor drinks Coke, and just think, you can drink Coke, too”. (Andy Warhol)
Factory Girl, G. Hickenlooper, 2006